Doosan Bobcat's new dealer trade-in program, "Trade-ins Made Easy," is designed to enhance the ability of its dealerships to manage equipment trade-ins.
It is the result of a strategic partnership between Bobcat Company, Doosan Financial Solutions, and Sandhills Global.
Through the program, dealers have direct access to FleetEvaluator, a market analysis benchmarking tool from Sandhills Global. Bobcat dealers can obtain instant, accurate valuations on equipment anytime, anywhere, using a computer or mobile device.
The FleetEvaluator program collects public data from retail and auction transactions throughout the industry, in addition to sales and listing information from Machinery Trader, TractorHouse, Truck Paper, AuctionTime, and others. It also factors in retail and auction values based on asset location, plus more than 60 health-of-market indicators.
"We are excited to bring this market-leading financial data platform to our broad network of dealers,” said Ed Hetherington, president of Doosan Financial Solutions. “Having this information readily available enables Bobcat dealers to offer the most competitive value for trade-ins, which will assist in reducing risk and increasing profitability.”
Doosan Bobcat, a manufacturer of compact equipment, excavators, wheel loaders, and ADTs, has more than 1,000 independent dealers worldwide.
