EVOLVE Landscaping Speaker Series Travels the U.S.

The series is designed help the landscape business owner measure preparedness and plan for the future.

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LandOpt plans to host the upcoming EVOLVE landscaping speaker series. Keynote speaker Dan Stearns, the professor emeritus of landscape contracting at Penn State University, will introduce components to help the landscape business owner measure preparedness and plan for the future within the framework of milestones, trends and the current state of the industry.

Supporting speakers, Alison Blobner, Joe Shooner and Mike Pickel, will discuss how to: implement practices to ensure sales and marketing work together; measure and track key performance metrics; segment, position and target the business that matters most; and drive results above market growth and profitability.

The series is designed exclusively for green industry business owners striving to be leaders in the marketplace and navigate the uncertainty a rapidly changing industry brings. There are three dates available to attend: October 5 in Philadelphia, Pennsylvania; November 9 in Baltimore, Maryland; and December 5 in Fairfax, Virginia. To register, please visit www.landopt.com/evolve.

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