Top Professional Constructor Central Drafting Union Content for Sun.May 06, 2018

Sun.May 06, 2018

European Data Privacy Law Applicable to Green Buildings

Green Building Law Update

MAY 6, 2018

With the upcoming May 25, 2018 effective date for the new European General Data Protection Regulation, the European Union law drafted to provide greater protections for the personal data of individuals, it is a good time to review and consider the large quantity of data generated by green buildings. The EU GDPR has long arms and its reach impacts a large number of U.S. organizations that might not expect to be subject to a European data privacy law.

Green

Green Organization Regulation Risk

Values rather than demographics: Redefining how you target your marketing

Construction Marketing Ideas

MAY 6, 2018

David Allison, in speaking and written materials, argues that values not age and demographics matter in determining purchasing decisions. In other words, he suggests you shouldn’t be thinking about whether your potential client is a millennial, black or white, male or female, or any of the traditional measures for market segmentation, and instead focus on […].

Materials

Materials Innovation

Sun.May 06, 2018

European Data Privacy Law Applicable to Green Buildings

Values rather than demographics: Redefining how you target your marketing

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