Building your firm’s brand: Easier said than done
Construction Marketing Ideas
FEBRUARY 3, 2019
Marketers like to use the word “brand” and “brand building” because it is the branding process that (at least in theory) demonstrates marketing’s value. The “brand value” relates to the intrinsic trust you’ve earned and which — done right — extends both to current and potential clients. A great brand means potential clients will be […].
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