Email Marketing for Construction (Part 1 of 2)
Construction Marketing
AUGUST 3, 2011
This blog (Part 1) will cover email marketing basics, and email tips and tricks. Email Marketing For Construction Part 2 will share testing tips, measuring email campaigns, and a Glossary of Terms. What Is Email Marketing? Email marketing is the first social media. Long before blogs, Twitter and Facebook, marketers used email to communicate with customers and prospects in a similar mode as direct mail.
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