Differentiating BTR From For-Sale Home Design

Home design looks a lot different in the build-to-rent sector than it does in the for-sale market, especially when considering must-have features for a revolving door of new and existing renters. Amenities depend on the community type, but all BTR packages can influence consumer decisions, from a garage and yard to a full amenities package. 

Wide doorways and stairs can make moving in and out a breeze, while smart home tech can help community operators provide timely service, says John Burns Real Estate Consulting. 

Anything that needs to be serviced should be on the ground floor and easy to access. This allows the maintenance team to easily come in and fix things. Also, if for example the washer leaked, a laundry room on the ground floor minimizes water damage.

Focus material selections to be highly functional. Keep materials and finishes easy to clean and durable so they do not have to be replaced as often. According to a recent New Home Trends Institute consumer survey*, single-family renters value the ability to easily clean flooring followed by durability. Renters want flooring, counters and cabinets that are easy to keep clean and take care of (to keep their security deposit). Developers want durability in floors and counters, so they do not have to replace them as often between residents.

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