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What Is Construction Marketing And Why Is It Important?

Construction Marketing

It is vital as it helps construction businesses establish their brand, reach potential clients, and ultimately grow their business. For a construction business, your audience might be architects, large construction firms, or homeowners, depending on the nature of your services.

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Commercial Construction Strategies: Brand vs. Performance Specs

HardHatChat

This is especially true regarding prescribed or brand—specified HVAC equipment, steel structures, roofing materials, and elevators. We absolutely understand that prescriptive or brand specifications give the client more certainty about the end product when they make their final investment decision (i.e., But delivery was 12 months out.

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Top 10 outdoor amenities at multifamily housing developments for 2021

BD+C

Ongoing research by BD+C 's sister brand, Multifamily Design+Construction (MFDC), aims to help developers, owners, architects, and other project team members identify proven and trending multifamily amenities. .

Housing 116
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Cannabis Retail Construction: How to Navigate the Green Rush

HardHatChat

By collaborating with our partners including real estate developers and owner, architects and engineers, as well as security and legal teams, we’ve gained a lot of on-the-ground and judicial expertise that has allow us to successfully navigate this growing arena.

Retail 296
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L.A., all the way

BD+C

The year was 2010, the economy was just starting to recover from the Great Recession, and Killefer Flammang Architects, better known as KFA, decided it was time for a corporate brand refresh. The chief question: Why was all of the firm’s work in Los Angeles?

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Commercial Construction Strategies: Adaptive Reuse for Big Box Retail

HardHatChat

Structurally, big-box buildings provide a blank canvas to architects. How does the existing façade fit, or not, for the new brand standards? How does the existing steel structure affect concepts that need wide open spaces or unique floor-plans? This adaptive reuse trend is now extending to abandoned big-box buildings.

Retail 156
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The programmatic evolution of the lobby

BD+C

Ian Reves High-rise Construction Office Buildings Headquarters Designers Architects Building Owners Interior Architecture When the calendar flipped to 2023, many property owners and managers—as well as tenants of office buildings—asked, “Finally, is this the year people come back on site?” So, what works?

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