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Using Marketing 4Ps to Make Your Commercial Site Selection

Wolgast Corporation

Along with your logo, promotional materials, and website, your building and location strategy are considered part of your marketing mix and how you reach your target audience. It makes sense that your location and building are part of your branding and marketing, so considering the following could help you with your decision.

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Commercial Construction Strategies: Flagship Stores to Footprint Expansion

HardHatChat

Over the last few years, Englewood Construction has been involved in several flagship store and brand expansion projects with our national retail, fitness, and restaurant clients. Flagship stores typically include a high-profile construction site – often a busy urban area with its own construction planning challenges.

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Flagship Store Retail Construction: 3 Reasons Brands Still Build in a Flagship Location

HardHatChat

It’s true the retail mix among flagship stores in prime locations is changing. Not too long ago, premier shopping districts like Chicago’s Magnificent Mile or New York’s Fifth Avenue were lined with not only luxury brands like Tiffany, Cartier and Ferragamo, but also large-scale versions of mall stores, from Gap and Ann Taylor to Eddie Bauer.

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Trade Show Marketing Checklist for Construction

Construction Marketing

With the busy trade show season upon us, there is no question that in the construction industry, trade shows remain a key marketing strategy for many brands. That said, trade shows are typically expensive to participate in, and can be difficult to measure return on marketing investment (ROMI).

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Entering Retail Space as a Non-Retailer

Wolgast Corporation

(Updated 2/20/23) Retail real estate has shrunk over the past three years according to CBRE’s report “ US Real Estate Market Outlook 2023 ”. With less retail construction happening, there is less opportunity for businesses to move into this type of space.

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Domis to start Gary Neville’s £400m landmark tower

Construction Enquirer

The mixed-use scheme is being brought to the market through a collaboration between Relentless Developments and investors KKR, Salboy and Manchester City Council. The development is separated into two distinct phases, with phase one branded No.1 The development is separated into two distinct phases, with phase one branded No.1

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The Changing Construction Marketing Mix

Construction Marketing

Co nstruction marketing is changing rapidly. The marketing mix is evolving, in a good way. First, construction and business-to-business buyers (like consumers) increasingly use the Internet for sourcing and selecting products and services. See the modern marketing mix diagram above.