swot-for-construction-companies 
Construction Marketing
FEBRUARY 28, 2012
Marketing architectural, engineering and/or construction (A/E/C) services is very different than other types of marketing. First, A/E/C marketers target owners or managers of public or private construction projects. Relationships and reputation are critical in A/E/C marketing as the financial risk of construction projects is great.
Construction Marketing
MARCH 12, 2013
Market segmentation for construction and business-to-business categories can be accomplished via assigning Standard Industrial Classifications (SIC), or the North American Industry Classification System (NAICS). This examples compares product range and level of innovation between companies. Market Segmentation. What is most effective?
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Construction Marketing
JUNE 17, 2010
Improving the effectiveness of a new product launch is of critical importance to most companies and brands as new product development costs can be stratospheric, coupled with extremely high failure rates. SWOT analysis. Some estimates of new product failure as high as 90%! RESEARCH AND TESTING. Secondary Research (already published).
Construction Marketing
SEPTEMBER 13, 2010
In the midst of this severe construction market recession, results-oriented marketing is more important than ever before. This whitepaper will consider the different types of marketing plans, how to establish marketing budgets, and how much some top construction brands spend on marketing. The Importance of Marketing Plans.
Digger Blog
MARCH 5, 2013
Bauma is not just the largest construction trade show in the world; it is also the world’s biggest assembly of capital equipment. If you haven’t, and you have any interest in construction technologies, you should. Consider swotting up on key industry issues. Consider swotting up on key industry issues.
Contractor Bookkeeping
JULY 27, 2012
Over The Past 30+ Years - I have accumulated a variety of terms to describe the construction industry. 24 Hour Bookkeeper - Bookkeeper that sits in your office quietly, no watering, no feeding, available to work around the clock, never wastes company time surfing the web or chatting on cell phone.
Contractor Bookkeeping
JUNE 20, 2014
Let Us Help Reduce Construction Business Start Up Stress. We Are QuickBooks Experts Specializing In Construction Bookkeeping Services. You Quit Your Job - And started a construction business only to discover you need a contractor’s license and bond. Consult with a construction attorney and follow their advice.
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