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A Construction Contractor's Optimal Guide To Profiling Clients

Contractor Bookkeeping

Easily an essential first step in establishing your construction company is to define your clients so that you have the information you need to attract the right audience and generate valuable traffic to your website.

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Database Marketing Strategies For Construction Brands

Construction Marketing

One of the reasons for this is a lack of practical information. Below we will share why you should consider database marketing and 6 database marketing strategies , including segmentation, new customer acquisition, customer penetration, customer retention, marketing intelligence, and measuring results. Segmentation.

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Facebook Best Practices for Construction

Construction Marketing

In order to create a business page you have to sign up for a personal Facebook account first. It is important to spend time creating your personal Facebook page, but I want to focus on Facebook Pages within this blog post. Another added benefit of a business page in Facebook is the option to build custom tabs. Custom Tabs.

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Digital Builder Ep 63: Upskilling, Vision, and Relationships: Three Secrets to Technology Infusion

Autodesk Construction Cloud

Autodesk wouldn't be where it is today without our incredible customer base. Our latest Digital Builder episode gives you a backstage pass to Autodesk's Customer Success team. Why does Autodesk have such a robust Customer Success organization? Here are some of the wins customers have achieved from digitizing their processes.

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8 Ways for Contractors to Build Trust With a Homeowner

Levelset

Tell your customer whether or not their project, budget, or timeline is feasible. Shady, fly-by-night contractors will promise customers the world — and they hide the fact that they can put a lien on the owner’s home. They’ll collect a few checks, perform shoddy work, and then file a lien when the customer doesn’t pay.

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FREE Webcast! YouTube and Video Best Practices

Construction Marketing

Learn how Caterpillar deploys YouTube and video for customer engagement from Caterpillar veteran Brian Stokoe. The Construction Marketing Association (CMA) provides professional development and training, resources and information, networking and recognition to marketers in the construction industry.

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Inside the Mind of the High-Performance Homebuyer

Pro Builder

This insight, we hope, will help high-performance home builders tighten up their marketing and messaging and improve their products, customer service, and management processes. What these two buyer profiles share is a desire for a healthy home. A Home for the Ages: Sustainability, Health, and Attainability in One.

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