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New Product Launch Checklist

Construction Marketing

Pricing (trade, discount schedules). Webcasts, webinars, web conferences. Educational pieces (white papers, guides, how-tos). Retail line reviews. Feature set, functionality, accessories. Prototypes. Competitive positioning (comparison, differentiation). Sales Objectives (Revenue, Volume, Margin). Cost analysis.

Products 217
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My Last Seminar?

Constructor Marketing that Works

After that, I attempted to improve by investing in all sorts of books, CDs, and webinar training (initially teleseminars from Tom Antion and John Childers, then Alex Mandossian, Fred Gleek, and Dan Kennedy – who helped forge the copywriting training, too. I am personally in 4 and consider this ongoing education of the highest order.

professionals

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U.S. Architect To Design Major China Project | ENR: Engineering.

ENR Construction

Earn Continuing Education Credits. Survey Schedule. The mixed-use project will include retail, office, residential and entertainment spaces. Construction Technology. Social Media. White Papers. Construction Schools. Civil Engineering Schools. Current Costs. Material Trends. Historical Indices. Quarterly Cost Reports. 07/20/2012.

Design 44
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John Young to Head Nuclear Lobby Group | ENR: Engineering.

ENR Construction

Earn Continuing Education Credits. Survey Schedule. EFH owns Texas power generator Luminant Energy, retailer TXU Energy and 80% of transmission and distribution utility Oncor Electric Delivery. He had been president of retail and residential operations at United Parcel Service (UPS). Construction Technology. Social Media.

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Pulse: 07/30/2012

ENR Construction

Earn Continuing Education Credits. Survey Schedule. The project entails constructing a seven-story, 220,000-sq-ft building with 20,500 sq ft of ground-level retail space and a 172-space underground parking garage. Construction Technology. Social Media. White Papers. Construction Schools. Civil Engineering Schools. Current Costs.

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Pulse: 07/23/2012

ENR Construction

Earn Continuing Education Credits. Survey Schedule. The project entails turning the nine-story, 510,000-sq-ft building into a multi-use property, including a 220-room extended-stay hotel, 250 apartments, a school, and about 80,000 sq ft of office and retail space. Construction Technology. Social Media. White Papers. ENR Midwest.

Alabama 28