How a Home Building Founder Built His Legacy on Being ‘Unreasonable’
Pro Builder
MAY 4, 2021
Broad found success in financial services as well, but it was his work with KB Home that left an impact on the city of Los Angeles. The Los Angeles Times says Broad had a reputation for being difficult, but it only came as a result of high standards, and even he believed being unreasonable was the foundation of his success.
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