Increasing Number of Prospective Buyers Are Turning Active
Pro Builder
FEBRUARY 10, 2021
Between the fourth quarters of 2019 and 2020, significantly larger shares of Millennials (46% to 65%) and Gen X’ers (43% to 57%) planning to buy a home have become engaged and are actively searching for a home. Now, 56% of that share have turned into active buyers. One year ago, 43% of prospective buyers turned active. Read More. .
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